Colors

Screen Shot 2018-04-04 at 14.24.14.png

Primary

Red

rgb(188,32,38)
#bc2026
.red-block

Lime

rgb(200,197,53)
#c7c535
.lime-block

Blue

rgb(55,85,165)
#3856a5
.blue-block

Secondary

Dark Red

rgb(100,44,31)
#642c1f
.darkred-block

Dark Blue

rgb(38,50,108)
#26326c
.darkblue-block

Text and extras

Gray

rgb(88,88,88)
#585858
.gray-block

Cloud

rgb(205,207,233)
#cdcfe9
.cloud-block

Sunset

rgb(192,143,49)
#c08f31
.sunset-block


Thypography

Main title

color RED with GRAY SHADOW

color RED with GRAY SHADOW

Secondary title

color GRAY

color GRAY

Tertiary title

color LIME

color LIME

Regular body text

color GRAY

color GRAY


Image Color Treatment

Turn image to black & white

On top apply a linear gradient layer

Turn image to black & white, and on top apply a linear gradient layer, from light red rgb(188,32,38) to dark red rgb(100,44,31). Linear gradient at -60 degrees. Turn gradient layer to Lighten blending mode, at 80% opacity. Save file at 2000px width or less.

Download the template below and drag & drop the top 2 layers on top of your image to apply same treatment. 

click for full image

Before

brooke-cagle-40348.jpg

After

brooke-cagle-40348.png
rawpixel-com-577480-unsplash.jpg

Staff portraits

Use this template PSD file and replace the photo in the smart object on the red layer.

Screen Shot 2018-04-04 at 15.15.38.png